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Fashion Tree,an Online Retailer of Fashion Apparel,asks Its Website Visitors

Question 66

Multiple Choice

Fashion Tree,an online retailer of fashion apparel,asks its website visitors if they want to opt-in to its mailing list,via a pop-up screen.This enables the firm to avoid annoying its customers.Every month Fashion Tree sends an e-mail highlighting current fashion trends to individuals who opt-in to its mailing list.In this example,Fashion Tree uses ________.


A) remarketing
B) stealth marketing
C) search engine marketing
D) targeted display advertising
E) permission-based marketing

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