Motivated by the disrespectful treatment he received at a department store,Karnell shared his bad experience on an Internet chat room.He encouraged others to follow his lead and not patronize that store.Karnell's statements represent word-of-mouth promotion.

Question

Quizplus · Accepted Answer

Karnell sharing his bad experience on an Internet chat room and encouraging others to not patronize the store is an example of word-of-mouth promotion.

Motivated by the Disrespectful Treatment He Received at a Department