Imagine Alex has presented a proposal emphasizing what the company stands to lose if it does not move forward with his project. He would be relying on which of the following influence principles?
A) Attribution theory
B) Gambler's fallacy
C) Prospect theory
D) Negativity theory
E) Convergent event construction

Question

Imagine Alex has presented a proposal emphasizing what the company stands to lose if it does not move forward with his project. He would be relying on which of the following influence principles? 
A) Attribution theory
B) Gambler's fallacy
C) Prospect theory
D) Negativity theory
E) Convergent event construction

Quizplus · Accepted Answer

Prospect theory explains how people make decisions based on the potential value of losses and gains rather than the final outcome. Alex's emphasis on what the company stands to lose taps into the principle that losses often loom larger than gains, influencing decision-making.

Imagine Alex Has Presented a Proposal Emphasizing What the Company