The selling of equipment by the equipment supplier to the automobile company is called:

Question

Quizplus · Accepted Answer

B2B marketing refers to business-to-business marketing, where one business sells to another business. In this case, the equipment supplier is selling to the automobile company, which is another business. B2C marketing refers to business-to-consumer marketing, where a business sells to individual consumers. D2R, C2C, and C2B marketing are not relevant in this context.

The Selling of Equipment by the Equipment Supplier to the Automobile