The process of identifying customer segments that the company wants to target with its products and services requires market research.

Name: The process of identifying customer segments that the company wants to target with its products and services requires market research.
Brand: Quizplus
Rating: 4.9 (59 reviews)

Question

Quizplus · Accepted Answer

Market research is essential for understanding customer needs, preferences, and behaviors, which helps in identifying and defining target customer segments.

The Process of Identifying Customer Segments That the Company Wants