Which of the following refers to the use of the same brand name for new products being introduced to the same or new markets?

Name: Which of the following refers to the use of the same brand name for new products being introduced to the same or new markets?
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Brand extension refers to the strategy of using an established brand name for new products or categories, allowing the new product to benefit from the existing brand's reputation and customer base.

Which of the Following Refers to the Use of the Same