Convenience products are .
A) relatively inexpensive, frequently purchased items for which buyers exert only minimal purchasing effort
B) inexpensive items for which buyers are willing to exert considerable effort
C) rarely purchased items that are found in certain retail outlets
D) items that are expensive but are easy to purchase
E) items that require some purchase planning and for which the buyer often will not accept substitutes

Question

Quizplus · Accepted Answer

Convenience products are typically low-cost items that consumers buy regularly with minimal thought and effort, such as groceries or household items.

Convenience Products Are