A special form of licensing in which one company grants another company the right to market its product in accordance with its standards in exchange for a financial commitment is known as .

Question

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Franchising is a special form of licensing where a company (franchisor) grants another company (franchisee) the right to market its product or service according to the franchisor's standards, often in exchange for a financial commitment such as fees or royalties.

A Special Form of Licensing in Which One Company Grants