Molly's Reach, a regional restaurant and gift shop, has recently launched an increased sales campaign, particularly focused on their gift shop.To determine if their proposal is of interest, they plan to survey a random sample of their regular customers.Which of the following is the parameter of interest in the Molly's Reach study?
A) all regular Molly's Reach customers
B) % of regular Molly's Reach customers who have concerns about online security
C) Molly's Reach customers who belong to the rewards program
D) % of Molly's Reach customers who belong to the rewards program that don't shop online
E) none of the above
Correct Answer:
Verified
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