The number of new product introductions in 1984 was over 3,000.
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Q12: The laboratory test market includes a simulated
Q16: A CDSM controlled-distribution scanner market) provides no
Q18: In comparison to test markets, laboratory test
Q22: A forecast by geographic area might prove
Q26: The jury of executive opinion is the
Q26: A CDSM controlled-distribution scanner market) costs about
Q27: A basic ASSESSOR test costs under $50,000.
Q29: The laboratory test market for automobiles includes
Q31: If a forecaster wants to take advantage
Q33: In a linear or straight-line trend projection
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