When compared with the traditional test market method, Simulated Test Marketing has advantages of :
A)Speed
B)Economy
C)Accuracy of forecasting
D)All of the above

Name: When compared with the traditional test market method, Simulated Test Marketing has advantages of : A)Speed B)Economy C)Accuracy of forecasting D)All of the above
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Question

Quizplus · Accepted Answer

Simulated Test Marketing offers speed, economy, and accuracy of forecasting compared to the traditional test market method. Therefore, D is the best choice.

When Compared with the Traditional Test Market Method, Simulated Test