Using ________ telephone marketing,marketers sell directly to consumers.

Question

Quizplus · Accepted Answer

Outbound telemarketing involves marketers making calls to potential customers in order to sell their products or services directly.

Option A, viral marketing, does not involve direct selling to consumers via phone calls. 
Option C, infomercial, is a type of television commercial and not specific to telephone marketing. 
Option D, advertorial, involves creating an advertisement that looks like a news article or editorial, but again, is not specific to telephone marketing. 
Option E, business-to-business marketing, involves selling products or services from one business to another, not directly to consumers.

Using ________ Telephone Marketing,marketers Sell Directly to Consumers