Gutter Guys is a gutter installation company in Southern California that used to generate most of its sales through telemarketing but now uses direct mail to reach prospective customers.Which of the following most likely explains the reason that Gutter Guys switched from telemarketing to direct mail?
A)Federal Trade Commission's Anti-Spam Act
B)Robinson-Patman Act
C)Clayton Act
D)Children's Online Privacy Protection Act
E)National Do-Not-Call Registry

Question

Quizplus · Accepted Answer

The switch from telemarketing to direct mail suggests that Gutter Guys may have been impacted by the National Do-Not-Call Registry, which allows consumers to opt-out of receiving telemarketing calls. Direct mail may have been seen as a more effective way to reach potential customers without violating their privacy preferences. None of the other options listed would likely be the reason for the change from telemarketing to direct mail.

Gutter Guys Is a Gutter Installation Company in Southern California