Ourkansas Retail Corp.uses Knowitall.com to improve sales force effectiveness and facilitate sharing of expertise.It allows Ourkansas retailers to link with other Ourkansas retailers to ask for managerial and marketing advice.It also allows Ourkansas retailers to ask their suppliers about product usage,deliveries,and warranties,and it allows suppliers to send new-product information directly to Pace retailers.Ourkansas Retail Corp.is using a(n)________.
A)extranet
B)intranet
C)search engine
D)trading exchange
E)reverse auction

Question

Quizplus · Accepted Answer

The scenario describes the use of an online platform (Knowitall.com) by Ourkansas Retail Corp. to facilitate communication and collaboration between its retailers and suppliers. This platform is only accessible to authorized users (i.e., the retailers and suppliers). Therefore, it is an extranet, not an intranet, as it allows for communication with external parties. It is not a search engine, trading exchange, or reverse auction, as it is not primarily focused on finding information, conducting transactions, or purchasing goods.