The size of a random sample depends on the client's desired accuracy(acceptable margin of sample error) balanced against:
A) The ability of the research firm to collect the data.
B) The time required to collect the proper data.
C) The research objectives.
D) The cost of data collection for that sample size.
Correct Answer:
Verified
Q20: A marketing researcher should have a basic
Q21: Arbitrary sample sizes are simple and easy
Q22: The _ follows some customary way or
Q23: What method of determining sample size may
Q24: The _ ignores the circumstances surrounding the
Q26: Marketing researchers often must help decision makers
Q27: Under normal circumstances,as the level of accuracy
Q28: Sometimes a research objective is to perform
Q29: When a researcher wishes to perform a
Q30: When determining sample size,the conventional approach would
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