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A Retailer May Experience a Decrease in Sales Over Previous

Question 1

Multiple Choice

A retailer may experience a decrease in sales over previous periods,a website begins losing traffic,or an advertising campaign does not reach its expected level of awareness.These situations are examples of:


A) Failure to perform marketing research.
B) Failure to perform marketing planning.
C) Failure to meet sales targets.
D) Failure to meet objectives.

Correct Answer:

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