_____ satisfies customer needs by providing the right products in the right location.
A) Ownership utility
B) Form utility
C) Information utility
D) Place utility

Question

Quizplus · Accepted Answer

Place utility is the concept of providing a product or service at a convenient location for customers, which satisfies their needs. Therefore, the right products in the right location satisfy customer needs and create place utility.

_____ Satisfies Customer Needs by Providing the Right Products in the Right