Toyota's effort to promote fuel economy and performance of the Prius without making any real sacrifices is an example of green marketing.

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Toyota's marketing strategy for the Prius emphasizes its fuel economy and performance while maintaining the same level of comfort and convenience as traditional gas-powered vehicles. This approach is known as green marketing, which involves promoting environmentally friendly products or services without compromising on quality or convenience.

Toyota's Effort to Promote Fuel Economy and Performance of the Prius