The development of the DVD player was a source of _____ to companies in the movie industry just as VHS tapes had once been.
A)a sustainable competitive advantage
B)creativity reengineering
C)technological discontinuity
D)planned shrinkage
E)reverse engineering

Question

Quizplus · Accepted Answer

The development of the DVD player represents a technological discontinuity as it fundamentally changed the way movies were distributed and consumed, similar to the shift from VHS tapes to DVDs. This would have posed both opportunities and threats to companies in the movie industry. The other answer choices are not applicable to this situation.

The Development of the DVD Player Was a Source of _____