WindWings is a company that manufactures and markets flutes, a product with a steady demand rate. It is so successful at what it does that the company controls 85 percent of the world's flute industry. In terms of the adaptive strategies, WindWings would most likely be categorized as a(n) _____.
A)reactor
B)diversifier
C)stabilizer
D)analyzer
E)defender

Question

Quizplus · Accepted Answer

WindWings is in a highly competitive and mature industry and has established a strong position as the market leader by focusing on its core product, the flute. The company is most likely categorized as a defender, as it is primarily focused on defending its current market position rather than seeking out new markets or products.

WindWings Is a Company That Manufactures and Markets Flutes, a Product