_____ is the degree to which two companies have overlapping products, services, or customers in multiple ventures.
A)Differentiation
B)Resource similarity
C)Direct competition
D)Market commonality
E)Character of the rivalry

Question

​_____ is the degree to which two companies have overlapping products, services, or customers in multiple ventures.
A)​Differentiation
B)​Resource similarity
C)​Direct competition
D)​​Market commonality
E)​Character of the rivalry

Quizplus · Accepted Answer

Market commonality refers to the degree to which two companies have overlapping products, services, or customers in multiple ventures. It is an important factor to consider when analyzing competition between companies. High market commonality indicates higher competition between firms, while low market commonality suggests less direct competition.

​_____ Is the Degree to Which Two Companies Have Overlapping

_____ Is the Degree to Which Two Companies Have Overlapping