The marketing managers of a company are having a conflict over how they can improve the marketing strategy of their company. The managers are disagreeing on the views presented by each other based on their experiences and knowledge. In this context, the managers are engaged in a(n) _____.
A)Atype conflict
B)integrative conflict
C)Ctype conflict
D)dominating conflict
E)personal conflict

Question

The marketing managers of a company are having a conflict over how they can improve the marketing strategy of their company. The managers are disagreeing on the views presented by each other based on their experiences and knowledge. In this context, the managers are engaged in a(n) _____.​
A)​A­type conflict
B)​integrative conflict
C)​C­type conflict
D)​dominating conflict
E)​personal conflict

Quizplus · Accepted Answer

C-type conflict, also known as cognitive conflict, involves disagreements related to differences in perspectives and judgments. It is often constructive as it is based on differences in opinions and ideas rather than personal issues, making it relevant to the scenario where marketing managers are disagreeing based on their experiences and knowledge.

The Marketing Managers of a Company Are Having a Conflict