What is the primary different between social brand building and traditional brand building?
A) Social brand building is what people say about a company.
B) Social brand building occurs on review sites only.
C) Traditional brand building is not found on the Internet.
D) Social brand building is the same as traditional brand building,but occurs only on social media.
E) Social brand building is what a company says about itself.

Question

Quizplus · Accepted Answer

The primary difference between social brand building and traditional brand building is that social brand building is focused on what people say about a company, while traditional brand building is focused on what a company says about itself through advertising and marketing. Social brand building is dependent on social media and online reviews, while traditional brand building can occur through various mediums such as TV commercials, billboards, and print ads.

What Is the Primary Different Between Social Brand Building and Traditional