
Sentiment analysis
A) Is the use of data to identify social media influencers
B) Must be tracked over time in combination with other measurements to provide useful data
C) Is the 'Holy Grail' of qualitative metrics
D) Is actually a quantitative measurement
E) Does not need to be tied to KPIs
Correct Answer:
Verified
Q1: The Net Promoter Score category of Passives
Q10: A social media monitoring tool should be
Q11: What did the early adopters of social
Q11: Why is ROI not considered an ideal
Q12: What must a brand do in order
Q13: Social media monitoring has evolved from a
Q16: Monitoring social media is only effective in
Q17: Evaluation is important for measuring social media
Q18: A 20% growth in the number of
Q19: The first step in tracking social media
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