Lester learns that his audience is predominantly young and female, and he decides to adapt his speech accordingly in order to better connect with them. Lester likely reached this conclusion by using __________.
A) demographic analysis
B) biographical analysis
C) psychological analysis
D) attitudinal analysis

Question

Quizplus · Accepted Answer

Lester likely used demographic analysis to determine the age and gender of his audience in order to adapt his speech to better connect with them. Demographic analysis involves examining characteristics such as age, gender, education level, income, and occupation in order to better understand a particular audience.

Lester Learns That His Audience Is Predominantly Young and Female