What does homogeneity of the population refer to?
A) how similar the people in a population are to one another
B) how similar the respondents to the survey are to one another
C) the extent to which the target audience is similar to the population
D) the extent to which the sample represents the population

Question

Quizplus · Accepted Answer

Homogeneity of the population refers to how similar the people in a population are to one another. This can refer to factors such as age, gender, ethnicity, education level, and more. A population with high homogeneity will have individuals who share many characteristics and may be easier to study or target with a specific message or intervention.

What Does Homogeneity of the Population Refer To