Which of the following could be accurately described as being an impact of the presence of scent in a shopping environment?
A)Mood
B)Purchasing intentions
C)Affective responses
D)Evaluative responses
E)All of the above

Question

Quizplus · Accepted Answer

The presence of scent in a shopping environment can impact a person's mood, purchasing intentions, affective responses (emotional reactions), and evaluative responses (perceptions of product quality and value). Therefore, all of the choices would be accurate descriptors of the impact of scent in a shopping environment.

Which of the Following Could Be Accurately Described as Being