The aim of discounts and frequent user schemes is more to lock the customer in than give them a bonus.

Name: The aim of discounts and frequent user schemes is more to lock the customer in than give them a bonus.
Brand: Quizplus
Rating: 4.8 (37 reviews)

Question

Quizplus · Accepted Answer

Discounts and frequent user schemes incentivize customers to continue using a product or service by offering them a bonus or reduced price. However, the ultimate goal is to create a sense of loyalty and dependence on the product or service, thereby "locking in" the customer.

The Aim of Discounts and Frequent User Schemes Is More