Love Your Home is a housewares manufacturing company. The company's basic purpose is "to be the place where everyone wants to shop." The management states that the company's long-term strategic intent is "to build an empire in the housewares industry, setting the trend for people to have fashionable and affordable household goods, easily available, wherever they may be."Love Your Home's long-term intent-to build an empire in the housewares industry, setting the trend for people to have fashionable and affordable household goods, easily available, wherever they may be-is an example of a(n)

Question

Quizplus · Accepted Answer

Love Your Home's long-term strategic intent is a vision statement, which outlines the company's aspirations for the future and what they hope to achieve. A mission statement typically outlines the company's purpose and values, while a business definition provides a clear explanation of what the company does. Tactical and operational goals are short-term objectives that support the larger strategic vision.

Love Your Home Is a Housewares Manufacturing Company