Tim Compton, communications manager for SellRight Products, said to his CEO, "We must do some damage control, and we must act on our own, using an independent strategy. I recommend that we
A)issue a press release." (public relations)
B)negotiate a new agreement with our supplier." (contraction)
C)appoint a retired former client to our board of directors." (cooptation)
D)work with our trading partners to seek relief." (coalition)
E)work with a competitor to jointly demand a recount." (cooperation)

Question

Quizplus · Accepted Answer

Issuing a press release is the best option for damage control as it allows SellRight Products to communicate directly with the public and industry stakeholders, clarifying any false information or correcting any misunderstandings. It also shows a proactive approach to addressing the situation. Contracting with the supplier, appointing a retired client to the board, working with trading partners, or cooperating with a competitor are all potential strategies, but they may not directly address the issue at hand or could potentially create new problems.

Tim Compton, Communications Manager for SellRight Products, Said to His