Mariah Fitzgerald, new CEO of Filament Products, worked diligently with her board to develop a vision for the firm. She told her chairman, "With this vision, I know where I want us to go. And I must articulate this vision, clearly and often, so that ________ can understand the vision and can state it clearly themselves."

Question

Quizplus · Accepted Answer

Mariah's statement suggests that she wants everyone within the organization to understand and be able to articulate the vision, so the best choice is A, "other people in the organization." While it is important for customers, stakeholders, and the media to know the vision, Mariah's primary concern seems to be with those working within the organization.

Mariah Fitzgerald, New CEO of Filament Products, Worked Diligently with Her