Which of the following statements is true of standardization of products?
A)It is easier to convince the customers to switch brands.
B)They meet customer needs in unique ways.
C)It makes buyers more loyal to a particular brand.
D)These products are usually inimitable and of high quality.

Question

Quizplus · Accepted Answer

Standardization of products often makes it easier to convince customers to switch brands because the products are perceived as interchangeable or similar in quality and function, reducing brand loyalty.

Which of the Following Statements Is True of Standardization of Products