The value of an established brand is called its _____.

Name: The value of an established brand is called its _____.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Brand equity refers to the value that a well-known brand adds to a company. This value is often created through a combination of factors including customer loyalty, brand recognition, and overall brand perception. The higher a company's brand equity, the more valuable the brand is considered to be. Therefore, C is the correct answer.

The Value of an Established Brand Is Called Its _____