Which of the following is a reason for product failure in a firm?
A) Resorting to radical innovation with the new products process
B) Avoiding the use of the ready-fire-aim approach in the product development process
C) Chasing a moving target
D) Paying too much attention to customer needs

Question

Quizplus · Accepted Answer

Chasing a moving target refers to constantly changing market trends and customer preferences, which can make it difficult for a firm to keep up with the demands of the market. This can lead to product failure if the firm is unable to adapt to these changes and deliver products that meet the expectations of customers. Resorting to radical innovation, using the ready-fire-aim approach, and paying attention to customer needs are all important factors for product success, and are not reasons for product failure.

Which of the Following Is a Reason for Product Failure