The advantage of a salesperson using e-mail to communicate with a buyer is that:
A)e-mails are more personal than telephone calls or office visits.
B)mass communications can be sent out to all customers and prospects.
C)buyers are obligated to respond, otherwise their e-mail accounts are blocked.
D)there is no scope for misunderstandings between a buyer and seller.
E)e-mails are the only way for a buyer and seller to have immediate contact with each other.

Question

The advantage of a salesperson using e-mail to communicate with a buyer is that:
A)​e-mails are more personal than telephone calls or office visits.
B)mass communications can be sent out to all customers and prospects.
C)​buyers are obligated to respond, otherwise their e-mail accounts are blocked.
D)​there is no scope for misunderstandings between a buyer and seller.
E)​e-mails are the only way for a buyer and seller to have immediate contact with each other.

Quizplus · Accepted Answer

The advantage of a salesperson using e-mail to communicate with a buyer is that mass communications can be sent out to all customers and prospects. E-mails are an efficient way to reach a large number of potential clients at once.

The Advantage of a Salesperson Using E-Mail to Communicate with a Buyer