Solved

If a Buyer Mistakenly Believes That a Competitor's Offering Has

Question 24

Multiple Choice
If a buyer mistakenly believes that a competitor's offering has higher level attributes or qualities than it actually does,the salesperson should attempt to:​

If a buyer mistakenly believes that a competitor's offering has higher level attributes or qualities than it actually does,the salesperson should attempt to:​


A) ​reassure the buyer that his or her product is at par with the competitors' offerings.
B) refrain from modifying the proposed offering just to suit the buyer's needs.
C) ​avoid calling attention to neglected attributes.
D) ​alter the buyer's beliefs about the competitor's offering by providing accurate information.
E) ​alter the importance weights of the buyer's offering.

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Unlock this Answer For Free Now!

View this answer and more for free by performing one of the following actions

qr-code

Scan the QR code to install the App and get 2 free unlocks

upload documents

Unlock quizzes for free by uploading documents