A field of research that uses activities and technologies for gathering, storing, and analyzing data to make better competitive decisions.
A) data warehousing
B) data mining
C) business intelligence
D) data analysis
Correct Answer:
Verified
Q24: _ is part of the broader field
Q25: _ is the process of collecting and
Q26: Which of the following is not a
Q27: The interpersonal determinants of consumer behaviour include
Q28: Long-term customers buy more, require less service,
Q30: Which of the following is not part
Q31: The demographic method of segmenting the market
Q32: Which strategy below includes decisions about package
Q33: Which strategy below effectively blends advertising, personal
Q34: Use of primary data in market research
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