________ marketing refers to the spread of promotional messages from one audience member to another.

Question

Quizplus · Accepted Answer

Viral marketing is a marketing technique that involves the use of pre-existing social networks to promote a product, service, or content. The term "viral" refers to the spread of the promotional message from one person to another, similar to the spread of a virus. This type of marketing can be achieved through various forms of media and can result in a significant increase in brand awareness and sales.

________ Marketing Refers to the Spread of Promotional Messages from One