Kerri Saw an Ad on Facebook That Asked Followers to Post

Kerri saw an ad on Facebook that asked followers to post a picture of themselves wearing their favorite pair of Keds sneakers. Ten winners would be selected from the submissions and would receive a coupon for a free pair of Keds. The objective of this digital marketing plan was to

A) educate the customer about the shoes.
B) engage with the company's digital platform.
C) express opinions about the shoes.
D) excite the customer about the shoes.
E) indirectly experience the products.