Matt pointed out to the board of directors that having the popular teen music group as the company's celebrity endorser has boosted sales by 22% in the 12-18 age bracket. When using a SWOT analysis, the teen music group would be classified as a(n)
A)strength.
B)option.
C)opportunity.
D)weakness.
E)threat.

Question

Quizplus · Accepted Answer

The teen music group is an asset to the company as their endorsement has led to increased sales, making them a strength in the company's SWOT analysis.

Matt Pointed Out to the Board of Directors That Having