During the Great Depression, consumers couldn't afford to purchase items and instead planted gardens for food, patched together broken cars, and didn't replace items that wore out. This led to the _____ era in which manufacturers had to find ways to get rid of product.
A)sales-oriented
B)production-oriented
C)value-based marketing
D)market-oriented
E)customer-oriented

Question

Quizplus · Accepted Answer

During the Great Depression, the drop in consumer purchasing power led to the sales-oriented era, where the focus was on selling what was produced rather than producing based on consumer demand. Manufacturers had to work harder to sell their products due to decreased consumer spending.

During the Great Depression, Consumers Couldn't Afford to Purchase Items