What Is the Purpose of the Overview of a Social

What is the purpose of the overview of a social media marketing plan?

A) It briefly describes the overall market conditions and the firm's current position in social media.
B) It gives compelling reasons as to why the plan should be adopted by the firm.
C) It describes in detail the goals and strategies, the target audience, and the methods for implementing, monitoring, measuring, and managing the marketing campaign.
D) It examines competitors' presences in social media, including which platforms and tools they select and an evaluation of their overall effectiveness.