Companies can use knowledge obtained from databases to track customer buying patterns and customize offerings and sales promotions.
Correct Answer:
Verified
Q19: As compared to happy customers,unhappy customers typically
Q23: Database marketing involves the use of information
Q41: Database marketing is not effective in identifying
Q50: Many grocery chains require customers to have
Q108: Affinity marketing encourages stronger relationships with customers
Q109: Because customer complaints erode loyalty and increase
Q110: Sellers can use databases to improve customer
Q112: Databases allow sellers to identify their most
Q115: Timely, appropriate response to customer complaints can
Q117: Walter T. Wexler is a family-owned business
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents