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A Customer Complaint Should Most Likely Be Viewed as A(n)

Question 61

Essay
A customer complaint should most likely be viewed as a(n):
A)lost sale in the future due to customer frustration and anger
B)opportunity to prove the firm's commitment to service
C)problem that will require attention in the future
D)issue associated with a single department
E)misperception on the part of the customer

A customer complaint should most likely be viewed as a(n):
A)lost sale in the future due to customer frustration and anger
B)opportunity to prove the firm's commitment to service
C)problem that will require attention in the future
D)issue associated with a single department
E)misperception on the part of the customer

Correct Answer:

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