A series of creative improvements in the sales process that enhance the customer experience is known as:
A)relationship modeling
B)customer-oriented sales
C)value-added selling
D)transactional selling
E)managing relationships

Question

Quizplus · Accepted Answer

Value-added selling refers to a sales approach that seeks to improve the customer experience by adding value through a series of creative improvements to the sales process. This approach focuses on building long-term customer relationships rather than merely making a sale. It aims to identify the unique needs of the customer and provide solutions that meet those needs to enhance the overall experience. Relationship modeling and customer-oriented sales are both related to building customer relationships but do not necessarily involve creative improvements. Transactional selling focuses on making a quick sale rather than building a long-term customer relationship, while managing relationships refers to the ongoing process of maintaining customer relationships.

A Series of Creative Improvements in the Sales Process That