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The Boom in Online, Mobile, and Social Media Has Created

Question 66

Multiple Choice

The boom in online, mobile, and social media has created a new set of social and ethical issues for companies. Their greatest concern involves _.


A) providing too many alternative products online which confuses customers
B) failing to reach their target customers through online marketing
C) failure to provide value-priced products for online customers
D) protecting the privacy of knowing and unknowing customers
E) rarely following the marketing orientation when devising promotional offers online

Correct Answer:

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