Which component of the marketing mix refers to the goods-and-services combination a company offers to its target market?
A) price
B) place
C) position
D) promotion
E) product

Name: Which component of the marketing mix refers to the goods-and-services combination a company offers to its target market? A) price B) place C) position D) promotion E) product
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The "product" component of the marketing mix refers to the goods-and-services combination a company offers to its target market.

Which Component of the Marketing Mix Refers to the Goods-And-Services