Compared to adapted global marketing, standardized global marketing .
A) uses the same marketing mix worldwide
B) usually results in diluted brand power over time
C) relies on social media to develop customer relationships
D) adjusts promotional efforts to address cultural differences in target markets
E) results in additional marketing and manufacturing costs

Question

Quizplus · Accepted Answer

Standardized global marketing uses the same marketing mix worldwide, aiming for consistency and cost efficiency across different markets.

Compared to Adapted Global Marketing, Standardized Global Marketing