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Which of the Following Is an Example of a Horizontal

Question 15

Multiple Choice

Which of the following is an example of a horizontal conflict in a distribution channel?


A) a Nike shoe dealer complaining that the shoes provided to the dealer are defective
B) a Walmart executive complaining to a Pepsi executive for not replenishing stocks on time
C) a Gucci executive complaining to Gucci's suppliers of delays in shipping consignments
D) a FedEx agent complaining that a DHL agent is cutting off his business
E) a Ford car dealer complaining that another Ford dealer is underpricing the same models

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