Compare the following forms of advertising to determine which one is an example of narrowcasting.
A) Coca-Cola sponsoring a regional music festival
B) a billboard advertisement for Verizon Wireless
C) a TV commercial for Budweiser beer broadcast during the Super Bowl
D) a circular promoting a sale on Christmas trees in the Sunday newspaper
E) an advertisement for Barilla pasta shown on the Food network
Correct Answer:
Verified
Q53: The advertising technique in which a company
Q54: High-involvement consumer products, such as a house
Q55: One advantage to using magazines as an
Q56: Traditionally, the biggest disadvantage of radio advertising
Q57: The ability to plug in an MP3
Q59: Compare the following forms of advertising and
Q60: Direct marketing refers to advertising that
A)seeks to
Q61: From a publicity standpoint, marketers can use
Q62: Which public relations tool provides a forum
Q63: Which is a tool used in public
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents